New video analytics system which has been jointly developed by Mallenom Systems and Nöron Technology, has successfully been tested at Bodrum Marina Mall and now performs quantitative analysis of customer traffic. This joint project has been launched under the signed partnership agreement between the companies as at January 2023, with the joint system development which has begun in February.
As a part of such joint development the system underwent training and adaptation of the constructed algorithms for people counting given the unique visual requirements of the implementation site.
The delivered software solution is utilized for counting of visitors, which is further used for efficiency analysis and forecasting of the Mall’s financial indicators which is located at one of the ten largest marinas in Europe.
Overall, Bodrum is the most popular tourists and sailors’ destinations on the Aegean coast of Turkey. It is also in the top three best marines in the Mediterranean basin thanks to the top-quality level of customer service, as well as being in the top-ten list of marinas in Europe, and is one of leading places in Turkey based on number of visitors and customer satisfaction level.